Knowledge
Business Strategy
The pattern or plan that integrates an organization's major goals, policies, and action sequences into a cohesive whole, addressing how the firm will compete (e.g., cost leadership, differentiation) and its directional goals (e.g., growth, concentration, downsizing) to achieve its mission.
Taught in these guides
Grounded in
Books cited by the guides that teach this. The ones cited by more than one are where the field agrees.
What this produces
Outcomes the same guides attribute to it. These are consequences, not things to practise.
- Organizational Performance